Let me be transparent...
Here are some questions you may ask all folded into these short paragraphs:
I'm learning to work smarter not harder. The business began in 2008 and since the beginning, staff are here today, gone tomorrow. So, I kept praying, "Lord, I can't keep at this pace. I need help." The answer didn't come in the form of extra staff for help. Currently, I am not sure what our population is doing for income, but as you've seen in your area, folks just aren't looking for work. Things have changed and we have to adapt. Realizing over time we can't stress, we have to keep pushing forward and finding a way around obstacles. One day I felt the Lord saying to me, "Simplify. Get rid of all the noise." While baking I get to think and ponder in my quiet time and I realized he meant to change the way I do business and trust Him. With 2 storefronts an staff gone...I replaced new hires and I bought a vending machine for my downtown store. After a year working through kinks, as all technology has, I am thrilled to have partnered with UNCW so students and staff can enjoy my cupcakes on campus. This means the machine has been relocated to the campus. Just so you know, anyone can visit UNCW and grab some cupcakes from the machine 7 days a week. While you're there grab lunch. It is all open to the public. The machine is located in the Fischer University Union.
In April of 2024, I decided to let my Racine store go to
Our storefront is located downtown in the historic district. The downtown store is open 7 days a week as a self-help cupcake boutique. This means you can grab a bag, shop your favorite flavors individually packaged, pay using our Square QR payment link with you camera phone (no app required) or pay with cash in drop box and be on your way. If you see the "Baker's In" sign on, this means we can box them up for you in 6 piece or dozen boxes ready for any occasion. I've totally simplified my business. This means its back to the basics with just myself baking and adding some cutting edge technology and concepts.
Stop in and grab your cupcakes and pay using the VENMO, CashApp and yes we have a box for cash. Its becoming a new way to do business around the world with self-help stations and businesses putting faith in the goodness of humanity in this uncertain world. From a single Mom continuing to stay afloat during these trying times and without staff, closing this location is not an option.
I thank you from the bottom of my heart for supporting our small family business. I am thrilled that you still come and support my business as I find new ways to stay afloat. I've found that I'm better off doing it myself with less stress.
I appreciate you more than you know! Please stop by to see us!
Tabitha